Grow Traffic with Natural Link Building

Posted by John Arnott
Posted in Link Building, web search

The task of search engine optimization, or boosting your webpage’s rank in search engine results, is vital to the success of your website. No matter how valuable your site’s content, you won’t get traffic if it doesn’t appear high on the list of search results for its niche. SEO has changed dramatically over the years, […]

Posted by Link Builder
Posted in Link Building

Google has gotten really picky about inbound link quality. These are recognized by google and published in Webmaster tools as “unnatural links”. We have moved 180 degrees, once there we companies that only focus on adding links of varying quality. Now there are organizations and third party tools that will assist with the link cleanup […]

Posted by Link Builder
Posted in Link Building

Guest blogging is not a waste of time, however, the caliber and credibility of the site hosting your guest blog is key to the value. Run a backlink profile of the site that you wish to submit a guest blog. If they have spammy backlinks, do you really want to work with them? Look at […]

Posted by Link Builder
Posted in Link Building, web search

Reciprocal links were once the thing to do at the turn of the century. Many feel a reciprocal link negates the value. This does not seem to be the case. One cannot say all reciprocal links are bad. For example if the New York Times interviewed me and linked to this site, I most certainly […]

Posted by Link Builder
Posted in Link Building

If Google Webmaster Tools says that your site has been penalized, there are some actions to take. Unfortunately, not every penalty can be removed. Not every site will recover from a penalty. If you had a good site with quality linking that historically was “natural”, but during a period of time went spammy, then there […]

Posted by Link Builder
Posted in Link Building

If a directory charges a fee to do a manual review and the directory is relevant to your sites topic, pay the fee. This is a business decision, not a search decision. Yes, you are spending money for a link on a web page. But that page is a relevant directory. There are paid directories […]

Posted by Link Builder
Posted in Link Building, web search

Google says press releases including anchor text do not help search rank. While not all press releases are spam, pr web, business news wire, etc will allow you to put what ever links you would like. As such, this is a spam. Anchor text and keyword stuffed releases offer no value. Some press releases are […]

Posted by Link Builder
Posted in Link Building

Can the link disavow tool be used more than once? Yes, use it more than once. However, disavow a different collection of URLs each time. Do not disavow the same URL more than once. The bigger question is whether or not to use it at all. Some may be concerned that Google is using this […]

Posted by John Arnott
Posted in Link Building

The age of search engine optimization is moving from the wild, wild, west where the one with the most keywords stuffed into meta tags won to an era where human readable content that adds value overall is the winner. That being said, assigning authority to this human-readable content is Googles mission. Google attempts to return […]

Category Archives: Link Building

Grow Traffic with Natural Link Building

Link Removal Tools

Is guest blogging a waste of time?

I hear reciprocal links are OK. Is this true?

Webmaster Tools – How do I remove a penalty?

Directories – Is paying for a manual review bad?

Are Press Releases Spam?

Link Disavow

Introduction

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