Google Devalues Doorway Pages
- Mar
- 23
- Posted by John Arnott
- Posted in advertising, marketing, web search
- 3
Google is once again shaking things up for webmasters and Internet marketers. In a recent blog post, the Mountain View company confirmed it was devaluing doorway pages to improve the quality of its search results. Whether you currently use doorway pages or not, you should take note of this recent change and the implications it […]
read moreHow To Get More Social Shares
- Mar
- 13
- Posted by John Arnott
- Posted in advertising and marketing, marketing, social network
- 3
Social media is a powerful tool that can drive tons of new visitors to your website or blog. However, it’s only effective “if” people actually share your content. Now for the million-dollar question: how do I encourage users to share my content on their social media profiles? Publish High-Quality Content You can’t expect users to […]
read moreGuest Blogging For Backlinks: Does It Still Work?
- Feb
- 24
- Posted by John Arnott
- Posted in advertising and marketing, marketing, SEO, web search
- 3
In the wake of Google’s infamous Panda and Penguin updates, more and more webmasters are looking towards safe, whitehat link-building techniques. One such technique that remains an effective way to drive direct traffic while subsequently building backlinks is guest blogging. What Is Guest Blogging? Guest blogging refers to the process of creating and publishing a […]
read moreHow to Review a Site for Linking Potential?
- Feb
- 10
- Posted by Link Builder
- Posted in business and industrial, marketing, web search
- 3
When evaluating whether you want a link from a site, you can do a subjective review to help make the decision. Here are a series of steps to take. All are subjective, but they can provide guidance. It’s OK to continue even if a criteria isn’t met, but to note it. We are looking for overall […]
read moreWhyIStartedABlog.com – Traffic through natural link building
- Jan
- 23
- Posted by John Arnott
- Posted in marketing, WhyIStartedABlog.com Case Study
- 3
Good Morning! Today is day 1 of our case study for WhyIStartedABlog.com. We will profile this site for the next year. Our goal is to discover the natural link building techniques used to grow this site from invisible to unstoppable. A few facts: This is a new domain. It has never been used before. The […]
read moreAbove The Fold, Under The Fold: What’s The Difference?
- Jan
- 12
- Posted by John Arnott
- Posted in advertising and marketing
- 3
The term’s “above the fold” and “under the fold” have become increasingly popular in the last few years. With Google placing more of an emphasis on user experience, it’s important for webmasters to deliver their content appropriately. While there are dozens of elements which factor in to a website’s user experience, it’s usually best to […]
read moreSimple Ways To Increase Web Traffic
- Dec
- 18
- Posted by John Arnott
- Posted in advertising, Traffic, web search
Still struggling to generate traffic to your website? It’s hard to run a successful web-based business without traffic. Traffic translates into visitors and visitors translates into sales. But the problem faced by many webmasters is trying to find effective sources of traffic. When searching for ways to generate traffic, you’ve probably come across dozens of […]
read moreWhat Is a Traffic Exchange?
- Dec
- 11
- Posted by John Arnott
- Posted in marketing, Traffic
With more and more people looking to earn a side income online, traffic exchanges have become increasingly popular. The truth, however, is that traffic exchanges have been around since the dawn of the Internet, with some of earliest exchanges dating all the way back the the early 1990s. To learn more about these exchanges and […]
read moreA Few Backlink Opportunities for Your Business
- Dec
- 05
- Posted by John Arnott
- Posted in Link Building, marketing, web search
The ideas discussed above will provide you with plenty of rich opportunities for building backlinks and generating traffic back to your website. By and large, however, they work best with content-heavy websites that deal primarily in information. If you are running a business, your website is important, but you may not have much content left […]
read moreBenefits of Email Marketing and Why You Should Build a List
- Dec
- 02
- Posted by John Arnott
- Posted in business and industrial, Link Building, marketing
List building is arguably the single most effective form of online marketing. Marketing products and services using a static landing page ultimately limits your business’s scalability. If the visitor doesn’t take action, it’s unlikely you’ll ever see them again. List building, on the other hand, allows you to market the same user multiple times; thus, […]
read moreGet More Traffic in 2015 – FREE eBook!
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