Author Archives: John Arnott
Crafting Content That Attracts Backlinks
- Jul
- 02
It’s no secret that the quantity and relevancy of a site’s backlinks play an important role in its search ranking. Unfortunately, though, many webmasters assume the best approach to optimizing their site for a higher search ranking is to churn out as many links as possible. This tactic may yield some initial traffic, but it’s […]
read moreGive a Testimonial, Get a Backlink
- Jun
- 22
While Google is constantly tweaking the algorithm it uses to rank websites, backlinks remain one of the most influential factors (AKA signals) in its formula. Websites that invest the necessary resources into creating authoritative, quality backlinks will reap the benefits of higher Google rankings. It’s just that simple. Today, we’re going to reveal a lesser-known […]
read moreHow Many Backlinks Should I Create at Once?
- Jun
- 17
Should you create one or one hundred backlinks at once? This is a question many Internet marketers and online entrepreneurs ask themselves. It’s no secret that Google, Bing, Yahoo and even the smaller search engines use backlinks to determine where and how websites rank. If a website has a lot backlinks from authoritative sources that […]
read moreThe Do’s and Don’ts of Building Backlinks
- Jun
- 10
While search engines are constantly updating the algorithms they use to rank websites, the single most important factor is backlinks. Websites with backlinks from authoritative, relevant sources will rank higher than similar websites with few-to-no quality backlinks. Of course, you’ll want to follow some simple tips to ensure your link-building strategy has a positive effect […]
read moreShould I Pay For Backlinks?
- Jun
- 03
Google uses hundreds of different signal to determine where and how a website ranks. Due to the complexity of its ranking algorithm, it’s virtually impossible to know exactly how to rank a specific website for a specific keyword. However, the general consensus is that backlinks hold a great deal of influence in a site’s ranking, […]
read moreHow To Perform a Backlink Audit
- May
- 28
When was the last time you performed an internal audit of your website’s baclinks? When you’re busy creating new content, managing visitor comments, and promoting your website in general, it’s easy to overlook something as simple as a backlink audit. Unfortunately, however, this type of neglect can have disastrous consequences if low-quality links are allowed […]
read more4 Signs of a ‘Quality’ Backlink
- May
- 20
Backlinks remain one of the most influential factors in determining where and how a website ranks in the search results. But not all backlinks are created equal, which is why it’s important to analyze your sources beforehand. High Google PageRank It may not yield quite as much influence as it once did, but PageRank is […]
read moreRules To Follow When Adding External Links To Your Site
- May
- 13
External links are a great way to show Google and your visitors that your website isn’t a one-way street. Whether your site revolves around e-commerce sales, lead generation, newsletter signups, etc., you should include links to other relevant sources. Doing so will almost certainly prove beneficial in boosting your rankings while encouraging visitors to come […]
read moreWhat Is TrustRank? And How Do I Improve It?
- May
- 05
Nearly every webmaster has heard of Google’s PageRank metric before. Long story short, Google gives each page a 0-10 PageRank based on a number of different factors. However, a lesser-known metric that’s often overlooked is TrustRank, which we’re going to discuss further in this blog post. TrustRank follows in the footsteps of PageRank, with its […]
read moreThe Importance of Building Backlinks
- Apr
- 30
Even in the wake of major ranking algorithm updates like Panda and Penguin, backlinks remain one of the most influential elements in determining where and how a website ranks. If you’re looking to attract organic, non-paid traffic through Google, Bing and Yahoo, you’ll need to build backlinks. It’s just that simple. Don’t Just Assume Google […]
read moreGet More Traffic in 2015 – FREE eBook!
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Recent Posts
- How to Create Content that Attracts Backlinks
- Study: Link Quality Holds More Value Than Quantity
- How to Obtain Backlinks for a Local Business Website
- Why Your Backlink Strategy Isn’t Working
- Internal Linking: Best Practices to Follow
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