Webmaster Tools – How do I remove a penalty?

If Google Webmaster Tools says that your site has been penalized, there are some actions to take.  Unfortunately, not every penalty can be removed.  Not every site will recover from a penalty.  If you had a good site with quality linking that historically was “natural”, but during a period of time went spammy, then there […]

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Directories – Is paying for a manual review bad?

If a directory charges a fee to do a manual review and the directory is relevant to your sites topic, pay the fee.  This is a business decision, not a search decision.  Yes, you are spending money for a link on a web page.  But that page is a relevant directory. There are paid directories […]

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Are Press Releases Spam?

Google says press releases including anchor text do not help search rank.  While not all press releases are spam, pr web, business news wire, etc will allow you to put what ever links you would like.  As such, this is a spam.  Anchor text and keyword stuffed releases offer no value. Some press releases are […]

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